Product & Industry News for the Week of Aug. 30

From a press release: “The Percussion Marketing Council and all our members are deeply saddened to hear of the passing of drumming legend Charlie Watts. Charlie made playing drums joyful and contagious. While the places he played got super-sized, he stayed true to a simple four-piece drum kit. His dedication to his instrument and his band influenced a generation of players. We will always be obliged to Charlie for all he did for drumming and the music industry. RIP Charlie.”

 

Glendale, Ca.-based Crowd Records wants to “redefine how songs are made by combining the power of the crowd and blockchain technology [to create] a decentralized song rights economy where songs are created through market forces.”

In a press release, the company said, “Musicians will be able to upload a musical idea to the platform and let the crowd finish the song. The musician does not have to worry about financing, outsourcing, or managing the project. Musicians can also upload their musical contributions to other people’s ideas and get paid with money or song tokens (equity). Owners of song tokens will benefit from future song royalties and token appreciation.”

More information is available here: https://crowdrecords.com/

 

Les Paul’s personal “Number One” electric guitar, made in 1951-52 by Gibson, will be auctioned in October at Christie’s, with a presale estimate of $100,000 to $150,000.

According to a short article in Barron’s, “Paul, the only person who was inducted in both the Rock and Roll Hall of Fame and the National Inventors Hall of Fame, had worked with Gibson, a leading manufacturer of guitars and other musical instruments, in developing a solid-body electric guitar for about 10 years throughout the 1940s, according to Tom Doyle, Paul’s long-time guitar builder, engineer, and producer.”

“‘Les brought his idea to Gibson and they initially dismissed it outright, but Les was dogged. He held strong to his ideas and his beliefs, knowing that someday they would see the light,’ Doyle said in a statement through Christie’s. After plenty of trial and error, ‘Gibson presented this very guitar to Les. He was smitten, and he was overjoyed… and the rest, as they say, is history,’ Doyle added.”

More information may be found here: https://www.barrons.com/articles/les-pauls-personal-number-one-guitar-up-for-auction-01629310637

 

Los Angeles-based Basscube has announced the launch of “a unique online NFT platform that facilitates meaningful interaction between independent music artists and their loyal fans.” The platform is set to launch during the fourth quarter of 2021.

In a press release, Basscube said it “is building a music platform that allows fans to interact with the Blockchain without needing to have prior knowledge of how it works.”

The company said its “proprietary dashboard allows artists to identify their most active and motivated fans … indie musicians can generate sustainable income through fan donations, permanent royalties, and by dropping content exclusive to BASSCUBE – NFTs, unreleased tracks, merch, performances, and personalized gifts.  Fans are able to purchase these digital items and experiences, which can be exchanged for cryptocurrency, or collected long-term.”

More information is available here: https://www.basscube.net/

 

[Note: Product & Industry News is compiled from the myriad of press releases we receive daily. To be considered, please send your PR to: contact@makingmusicmag.com]

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